Pass the marketing message
Today, due to its prominence as a marketing medium, mobile advertising is considered as the ‘seventh mass media channel’ and mobile applications are an integral chunk of the pie. Our digital agency can help your business develop applications that would assist your company to with marketing strategies like ‘virals’. For those less informed, a ‘viral’ can be defined as a Marketing phenomenon that facilitates and encourages people to pass along a marketing message.
Viral marketing depends on a high pass-along rate from person to person. If a large percentage of recipients forward something to a large number of friends, the overall growth snowballs very quickly. If the pass-along numbers get too low, the overall growth quickly fizzles.
An example of ‘viral’ can be derived from Digital Broadcasters itself wherein one of our prestigious clients, ‘The Conservative Party’ assigned Digital Broadcasting a job of creating a game based on the parties appeal to the public to create awareness about them. This viral lasted for a short period of time and was an instant success that created a long thread of ‘informative gaming’ awareness amongst the users. The game still exists on our website under the ‘portfolio’ tab.
Digital Broadcasters can thus create ‘virals’ of such types for mobile phones and also one’s related to social networking sites which, today is considered the prime for online advertising and marketing.
Here are some of what our customers say:
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Digital Broadcasters Ltd, 26 York Street. London. W1U 6PZ
Existing customers: 020 7477 2269
New customers: 020 7224 4353
Fax: 0870 0417 862